How Texve Helped a Leading Tourism Organization in Dubai to Reduce Their Vendor Application Processing Time by 70% with the Implementation of Salesforce Sales Cloud

Vendor Application Management for Tourism Company

About the Client

Our client is a prominent culture-based tourism organization in the UAE, renowned for its exceptional shopping, dining, and entertainment attractions in Dubai. Featuring cultural experiences from over 90 countries in one location, it has become a major destination for tourists. The organization boasts the largest collection of country-specific entertainment venues and stalls, drawing numerous vendors from around the world.

Industry

Tourism and Entertainment

Technology Used

Salesforce Sales Cloud

The Challenge

The client faced several challenges with their existing vendor application and pavilion rental processes:

Inefficient Record Management

The client used multiple systems, including basic Excel spreadsheets, to maintain and process vendor applications. This method was inefficient and prone to redundancy.

Manual Processes

Application processing involved manual activities, which were time-consuming and led to dissatisfaction among both users and vendors.

Delayed Processing

The manual nature of the processes caused delays in application approvals, impacting overall efficiency and satisfaction.

Need for a Seamless System

The client required a simple yet efficient system capable of handling multiple records seamlessly.

the solution

A comprehensive Salesforce Sales Cloud was implemented to resolve these challenges.

Digitization and Automation

Utilized Sales Cloud features to digitize and automate the entire process using flows and approval processes. This provided a streamlined system handling multiple approvals and prompt notifications without manual intervention.

Configurable Flows

Implemented configurable flows to segregate and assign evaluation criteria to respective departments. This allowed for consolidated scoring by departments, which was then submitted to the leasing manager.

Automated Approval System

Developed a system for the Finance and Commercial Committee (including the CEO) to approve or reject proposals. Automated notifications were sent to all relevant departments and partners upon approval or rejection.

Results

The Salesforce implementation yielded significant improvements:

Enhanced User Adoption

The digitization of records led to better user adoption due to the streamlined and efficient processes.

Improved User Experience

A simple and visually pleasing UI resulted in happier customers and a more efficient user experience.

Real-Time Application Approval

Real-time application approval provided management with control over all activities and tracking, effectively reducing processing timelines by around 70%, from weeks to days.

Better Sales Pipeline Visibility

Improved visibility and tracking of the sales pipeline across regions.

Advanced Reporting and Data Insights

Enhanced reporting and analytics empowered management with data-driven insights.

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